A new South African TV ad for Bell's Whisky that tells the story of an old man learning to read has won kudos from the international media as "more heartwarming than most Super Bowl commercials", "the most inspiring ad of the new year", and "the best commercial for literacy (and scotch) ever made".
The Jameson First Shot competition affords winning scriptwriters the chance to work with Hollywood heavyweights to bring their stories to the silver screen. Entries are open for the 2014 competition, and winners will rub shoulders with screen greats Uma Thurman and Kevin Spacey.
Two South Africa-produced television shows will take their places alongside world-class nominees at the 41st International Emmy Awards later this year. The original productions’ nominations see local comedians and producers receive international acclaim for their work.